We conduct market research in India
and ensure the successful growth of your business in India

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We will analyze the current situation and identify key aspects of consumer behavior

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We will create a promotion strategy and prepare a step-by-step business plan

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Our services

We will conduct the Indian market analysis to help you enter India with maximum advantage

We will conduct the Indian market analysis to help you enter India with maximum advantage

Contact us Contact us

Indian market research

You will receive information about competitors, a target audience analysis, and a detailed industry report that will help you assess how suitable the Indian market is for your product. You will also learn how to effectively develop and promote your business within your niche in India.

Indian market research

Business plan and strategy

You will receive a carefully crafted business plan for entering the Indian market. We will create it taking into account the country’s economic, logistical, and cultural specifics, as well as your goals and resources. The plan will include all key elements, such as financial planning and marketing strategies.

Business plan and strategy

Indian business setup consultation

We will provide personalized recommendations for a successful entry of your business into the Indian market. We will help you gain a deeper understanding of your target audience and key competitors, and thoroughly explain all aspects and nuances of effective market promotion.

Indian business setup consultation

Positioning strategies

We will provide a detailed profile of your target audience, show how to address their needs to boost sales, and identify key market trends. Based on this data, we will develop a positioning strategy that ensures the successful growth of your business in the Indian market.

Positioning strategies

Business coaching

Under the guidance of our expert, you will be able to launch your business in India step by step. We will help you accurately define your target audience, develop a marketing strategy that considers cultural specifics, and set optimal prices for your products or services. Together, we will assess the potential sales volume to ensure a successful business launch.

Business coaching

Market research methods

Competitor, brand, and retailer analysis

Result

Application

Result

We help you understand the competitive landscape in India, identify opportunities for differentiation, build a strong positioning, and minimize risks when entering and growing your business

Application

Choosing the optimal pricing strategy and product range
Developing effective positioning
Identifying new opportunities for product expansion
Reducing market entry risks through understanding the competitive landscape

Consumer survey design and analysis

Result

Application

Result

We provide accurate data on what your audience wants, what motivates them, and how they behave. This gives insight into their perception of your product, brand, and communications

Application

Create effective marketing campaigns
Adapt products and services to meet customer expectations
Build sales forecasts based on reliable data

Public information сollection and analysis

Result

Application

Result

You receive key market indicators, current events, and industry trends, enabling you to develop a comprehensive understanding of the market and competitive landscape

Application

Identify growth opportunities and new business directions
Develop go-to-market strategies based on current trends
Mitigate risks using verified information

Conducting in-depth interviews with experts

Result

Application

Result

Expert insights from industry practitioners — information you can’t get from numbers alone

Application

Gain a deeper understanding of the market and its risks
Develop strategies for market entry and business scaling
Assess prospects and identify hidden opportunities

Social listening

Result

Application

Result

You gain insights into how your brand, products, and competitors are perceived online, enabling you to track audience sentiment, identify trends, and manage reputational risks

Application

Adapt marketing campaigns to current trends and customer expectations
Respond to negative feedback and enhance audience engagement
Discover new touchpoints with customers

Focus group setup and analysis

Result

Application

Result

You receive real-time feedback from your target audience, learning their actual expectations, barriers, and purchase motivations

Application

Adapt products and communications to customer needs
Develop marketing strategies that build trust and increase conversion
Test hypotheses and identify new opportunities for promotion

Indeso will gather up-to-date data and conduct an in-depth analysis of the Indian market, enabling you to successfully launch your business

We provide the information you need to make informed decisions, reduce risks, and avoid unnecessary financial losses. We help you understand your target audience, develop a positioning strategy, and create a step-by-step business plan.

20+

years

helping companies expand into new markets

100+

businesses

successfully expanded into Asia, Europe, and American markets with our support

10+

experts

work with us, each having completed a rigorous 5-step selection process

20 000+

dollars

saved on average when expanding into new markets

We understand the challenges of entering international markets and aim to make the process easier. We conduct comprehensive analysis, gathering data and insights about your niche, so you can clearly understand the market and develop a strategy that leads to success in a new country.

Tatyana Kovpak

РIndeso’s principal consultant, Tatyana Kovpak, has over 20 years of experience in business consulting and in-depth market analysis across various countries. Tatyana, together with her team, will help you assess the growth prospects of your business in India, study your target audience, and save costs when launching your company.

  • Holds a Master’s degree in Strategy and International Business Management from the prestigious French business school ESSEC
  • Lived and consulted businesses in Singapore, France, the USA, Kazakhstan, and Russia
  • Founded her first business at 20 and led it to market leadership
  • Has a deep understanding of different cultures and effectively aligns client vision with the requirements of a new country
  • Fluent in Russian, English, and French

Opportunities and advantages of operating
in the Indian market

India is one of the most populous countries in the world, with a population of over 1.4 billion people, creating enormous demand for a wide range of goods and services.

India’s economy is rapidly developing and shows stable GDP growth. This creates opportunities for foreign companies across various sectors, including technology, retail, healthcare, and infrastructure.

The growing internet access and increased use of mobile devices are driving the expansion of e-commerce, opening additional sales channels for companies.

The Indian government actively promotes foreign investment, improving the business environment and simplifying operations through initiatives such as Make in India and Digital India.

The Indian market is characterized by diversity and cultural uniqueness, offering opportunities to create niche products and services tailored to regional preferences and needs.

India has one of the largest labor markets in the world, making it attractive for companies seeking skilled professionals at competitive costs.

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Why analyze the Indian market

  • Identify the current needs of your target audience, helping to develop effective products and services that meet their expectations
  • Assess who is already operating in the market, which companies successfully occupy their niches, what strategies competitors use, and where there are underserved or underdeveloped segments for growth
  • Determine which marketing channels, advertising messages, and approaches will be most effective for different regions and audiences
  • Understand legal and bureaucratic nuances, reducing the risk of non-compliance with local laws and regulations
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For successful entry into the Indian market, it is important for a business to analyze the market in order to:

  • Evaluate macroeconomic trends, the impact of political changes, and risks that could affect your business
  • Identify profitable market segments and adapt pricing to meet the expectations of different consumer groups
  • Determine the most promising states for market entry
  • Calculate necessary investments, helping to plan financial resources and avoid unnecessary expenses

Risks and challenges of doing business in India

  • India is a country with many languages, religions, and traditions. The same advertising message can be perceived differently depending on the region.
  • The Indian market is highly competitive. Local brands often offer products at lower prices, which can make market entry challenging.
  • Indian consumers tend to look for cost-effective solutions, so a well-formulated pricing strategy is crucial for success.
  • In some regions, access to the internet and technology may be limited, creating challenges for using online channels for promotion.
  • Both traditional and modern marketing channels are effective in India. Strategies must be carefully chosen to reach the right audience.
  • Indian consumers may be skeptical of new foreign brands, especially if they are not adapted to local preferences.
  • Although English is one of the official languages, considering India’s multilingualism is important for successfully reaching a broader audience.
  • The market is sensitive to cultural issues. Unethical brand behavior can harm reputation and even lead to product boycotts.

These challenges require careful planning and adaptation of your marketing strategy to local conditions and cultural nuances in order to operate effectively in the Indian market. We will provide you with all the necessary information for a successful launch and promotion of your business in a new country.

Plan to enter the Indian market?
Schedule a free consultation

During the consultation, you will receive valuable insights for your business:

Schedule a consultation
  • Quick analysis to determine your company’s readiness to enter the Indian market
  • Checklist: “How to Save Over $10,000 When Entering the Indian Market”
  • Demonstration of a market study to show you the detail and depth of our work
  • Answers to your questions
  • Quick analysis to determine your company’s readiness to enter the Indian market
  • Checklist: “How to Save Over $10,000 When Entering the Indian Market”
  • Demonstration of a market study to show you the detail and depth of our work
  • Answers to your questions
Schedule a consultation

Who will benefit from the Indian market analysis

Companies looking to enter the Indian market

  • Assess demand, understand the competition and regulatory requirements, develop an effective strategy, and minimize financial risks by adapting your business to local conditions and needs

Entrepreneurs looking to start business in India

  • Understand the needs of your potential audience in your niche, learn about legal requirements, and gain information on ways to legally reside in the country through your business

Start-up founders and experts

  • Learn how to set up and successfully launch your own business, choose the right niche and positioning strategy, and identify your customers’ needs—all under the guidance of an experienced expert

Testimonials

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Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Igor Lokhmakov

Co-founder, SunPay

Between 2019 and 2021, we worked with Indeso on three financial-sector projects: securing a license for a financial company in Hong Kong, obtaining a banking license in Saint Kitts and Nevis, and updating internal company documents to meet Canadian regulatory standards. Although we had hands-on experience in running similar businesses, we preferred not to get involved in the bureaucratic process of document preparation, submission, and regulatory communications.

Olga Mazure

Licensing Specialist

Eagle BNX Limited approached Indeso to develop internal procedures for the company, preparing to submit documents for a European payment license. The documents were fully compliant with regulatory requirements and delivered on time, without delays. Working with Tatyana was a true pleasure — communication was effortless, tasks were easily understood, and responses were fast and efficient. This isn’t our first project with Indeso, and we look forward to continuing our collaboration in the future.

Aislu Babakanova

Head of start-up department

Siberian Wellness Corporation operates in 65 countries worldwide, and marketing research in target countries is a key part of our strategic planning. We have been partnering with Indeso for several years on multiple key markets. Southeast Asia is strategically important to us, and we have received detailed market studies from Indeso on Malaysia, Indonesia, and the Philippines. This information helped us identify priority markets, select one, and start operations in a SEA country.
Currently, we are relaunching our business in India, and Indeso provided thorough insights on critical factors for market entry, such as business model, entry strategy, and more. In South Korea, we have a long-standing collaboration with Indeso on audience segment research, hypothesis validation, and competitor comparisons across several product categories. Several other markets are also under discussion.
I would like to sincerely thank the entire Indeso team for their effective collaboration and the consistently high-quality materials that meet our requirements.

Svetlana Novikova

Founder, Luxstroy A

I am thoroughly impressed with Indeso’s services, particularly Tatyana Kovpak’s dedication. She responded to my emails and requests promptly and professionally, and went above and beyond in promoting our company. Special thanks to Tatyana for her professionalism, friendliness, and commitment to achieving the best possible results. I highly recommend Indeso and am confident that the team’s devotion to every client’s success will be a great advantage for all of their customers.

Oksana Scott

Founder and director of a trading company in Singapore

In the first quarter of 2022, Singapore Pte Ltd partnered with Indeso for market analysis and research to support their wholesale alcohol and wine business in Singapore and the Asia-Pacific region. The work was of high quality, highly useful, and delivered on time — completed in under two weeks. Tatyana effectively presented all key market metrics, competitor insights, and situational trends, and provided an in-depth consultation on the next steps for business growth based on her expertise. I strongly recommend her — working with Tatyana turns the process into a smooth and enjoyable experience.

Contacts

    Submit a request — we’ll get back to you within 24 hours

    Frequently asked questions

    How will the Indian market research help my business?

    The study will provide a comprehensive understanding of your target market, including a detailed analysis of competitors, their strengths and weaknesses, and help you develop a strategy for successful market entry. You will gain insights into legal requirements and the business climate in India, enabling you to make informed decisions for an effective business launch and avoid unnecessary costs.

    Why is it important to study the market before launching a business in another country?

    Studying the market before launching a business in another country is crucial to avoid legal issues. Analyzing consumer preferences and competitors helps adapt your product to the market and develop effective strategies. Understanding current trends and market conditions enables informed strategic decisions. It also helps determine financial requirements, identify opportunities and niches, and adapt your business model and pricing strategy for a successful launch and long-term success.

    What is the timeframe for receiving the final deliverables?

    On average, the work takes approximately three weeks. The duration may vary depending on the scope and complexity of the study. Specific timelines are determined after discussing all the details and objectives of the project.

    Which language will be used for communication?

    We work in Russian and English. These are the languages we use to communicate with clients and to prepare analytics, research, recommendations, and development strategies.

    Which industries do you specialize in?

    We have extensive experience in industries such as food and beverages, dietary supplements and vitamins, children’s products, health, cosmetics, jewelry, education, clothing and footwear, home care, and pet products. When conducting research, we take into account the market and cultural specifics of India, as well as the unique characteristics of each company. As a result, our clients receive comprehensive information that allows them to build their business based on real market conditions and avoid financial losses.

    What methodology do you use?

    After defining clear research objectives, we select the appropriate methodology: collecting new data through surveys, questionnaires, interviews, focus groups, observations, and social listening, or analyzing existing data from reports, studies, articles, online resources, and the company’s internal data.

    How is the research conducted?

    The research is conducted in several stages. First, goals and objectives are defined to guide the entire process. Next, the methodology and target audience are selected, and key questions are formulated. Then, data is collected and analyzed to identify important trends. Based on the analysis, business recommendations are developed. The process concludes with the preparation and presentation of results to the relevant stakeholders.

    How can I review the results of your work?

    Contact us, and we will provide you with examples of our work.

    Markets we study

    UAE

    UAE

    We will assess the demand for your product in the UAE market, select the emirate with the most favorable conditions for your niche, and develop a unique positioning strategy for your products and services.

    USA

    USA

    We will select the state with the most favorable conditions for your business niche, analyze competitors, help you differentiate from them, and study the consumer behavior of your target audience in the USA.

    Brazil

    Brazil

    We provide in-depth analysis of the Brazilian market, identify the characteristics of your target audience, and develop an effective strategy to promote your products in Brazil.

    Belgium

    Belgium

    We will study the Belgian market and gather information to help your business grow successfully. You will receive an accurate business plan, a market entry strategy, and recommendations for promoting your business in Belgium.